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Jumat, 22 Januari 2016

Get Free Ebook How to Study 5/eBy Allan Mundsack, James Deese, Ellin Deese

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How to Study 5/eBy Allan Mundsack, James Deese, Ellin Deese

The classic guide to effective studying, revised for today's high-tech students

With computers at the forefront of today's university learning experience, the new fifth edition of How to Study fills a long-awaited need for an up-to-the-minute guide to making the grade on campus.

A perennial bestseller since its first publication in 1954, How to Study covers the nuts and bolts of successful studying, including the importance of setting priorities. This strategic guide also introduces readers to the art of studying and the indispensability of being a self-starter--and how to become one.

New to this fifth edition are the many benefits of computers and other 21st-century technologies, maintaining health in the college environment, completely updated material on writing papers, forming and running a study group, a new section on getting letters of recommendation, and so much more.

  • Sales Rank: #1120245 in Books
  • Published on: 2002-12-11
  • Released on: 2002-12-11
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .64" w x 7.20" l, .87 pounds
  • Binding: Paperback
  • 224 pages

From the Back Cover

College Students' #1 Choice!

Learn and remember more in less time!

How to Study shows you the smart way to study!

How to Study

And Other Skills for Success in College

This essential college survival guide gives you proven study techniques--pretested for you by thousands of successful college students--to help you learn more and earn better grades, while actually reducing study time.

In fact long, hard hours with your textbooks can be counterproductive. How to Study shows you just what to do to optimize your study time, with special tips for difficult subjects like math and chemistry. You also get techniques for upgrading your test-taking skills and improving writing, research, and reading abilities.

In addition, this revised and updated edition of How to Study gives you solid, down-to-earth advice on handling living arrangements, how to organize study groups, utilize campus services, the latest on computer aids, and various tools for help with personal adjustment.

No one's saying college isn't challenging. But if you want to enjoy it more, get better grades, and find more time for extracurricular activities, this guide is the tool for you!

PUT THESE TACTICS INTO ACTION

Motivational Self Survey

Super Schedule

Student Quality Quiz

Mental Rejoinders

Studying Out Loud

The Five R's of Note Taking

Study/Class Time Ratio

Six Ways to Read Better

Ways to Upgrade Writing

True-False Test-Taking Tips

Essay Question Tools

Seven Keys to Adjusting to College

SPECIAL TIPS FOR DIFFICULT SUBJECTS

Foreign Languages

Mathematics

Chemistry

Biology

Physics

About the Author

Allan Mundsack, MA, is on the mathematics faculty at Los Angeles Pierce College and was twice elected President of the Academic Senate at Los Angeles Mission College, where he was vice-chairman of the mathematics department.

James Deese is Hugh Scott Hamilton Professor Emeritus of Psychology at the University of Virginia.

Ellin K. Deese is former Assistant Dean in the college of Arts and Sciences and Associate Professor in the General Faculty and Lecturer in Religious Studies at the university of Virginia.

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Sabtu, 16 Januari 2016

Free Ebook Essential Surgery: Problems, Diagnosis and Management With STUDENT CONSULT Online Access, 5e (Burkitt, Essential Surgery)By Clive R. G.

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Essential Surgery: Problems, Diagnosis and Management With STUDENT CONSULT Online Access, 5e (Burkitt, Essential Surgery)By Clive R. G.


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Essential Surgery: Problems, Diagnosis and Management With STUDENT CONSULT Online Access, 5e (Burkitt, Essential Surgery)By Clive R. G.

Essential Surgery is a comprehensive and highly illustrated textbook suitable for both clinical medical students as well junior surgical trainees, preparing for postgraduate qualifications in surgery such as the MRCS. Covering general surgery, trauma, orthopaedics, vascular surgery, paediatric surgery, cardiothoracic surgery and urology, it incorporates appropriate levels of basic science throughout. The book is ideal for modern clinical courses as well as being a practical manual for readers at more advanced levels. Its main aim is to stimulate the reader to a greater enjoyment and understanding of the practice of surgery.

  • Essential Surgery incorporates a problem-solving approach wherever possible, emphasising how diagnoses are made and why particular treatments are used.
  • The pathophysiological basis of surgical diseases is discussed in relation to their management, acting as a bridge between basic medical sciences and clinical problems.
  • The uniformity of the writing style and the clarity of elucidation will encourage continued reading, while the emphasis on the principles of surgery will enable a real understanding of the subject matter.
  • The book’s extensive use of original illustrations, boxes and tables emphasises important concepts and will aid revision.
  • The principles of operative surgery and perioperative care are explained together with outlines of common operations, enabling students and trainee surgeons to properly understand procedures and to participate intelligently in the operating department.
  • A major revision of the text has taken full account of the progressive evolution of surgery and includes new concepts that have advanced medical understanding.
  • New topics have been added to ensure the book’s contents match the curriculum of the UK Intercollegiate MRCS examination, including patient safety, surgical ethics, communication, consent, clinical audit and principles of research.
  • The broad experience of surgical teaching and training of two new authors has brought a fresh perspective on the book’s contents and its presentation.
  • New consensus guidelines for managing common disorders have been incorporated where appropriate.

  • Sales Rank: #407737 in Books
  • Brand: Brand: Churchill Livingstone
  • Published on: 2013-09-25
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.00" h x 8.62" w x 1.25" l, .0 pounds
  • Binding: Paperback
  • 688 pages
Features
  • Used Book in Good Condition

Review
Awarded First Prize British Medical Association Book Awards 2008 "This is the best undergraduate surgical textbook I have seen for a long time. It may contain less detail than some of the classic texts but it is well-balanced for the current medical course. This is a book to be read and studied rather than a synopsis or aide mémoire to surgery to be carried in the pocket. There is of course a market for both but I would see this as being the more useful especially as the purchase price includes web access to the book. This is the book I will now be recommending to my students!"

"The Fourth edition has been revised extensively. There is an excellent new chapter on screening...The book is divided into four major sections, the largest of which describes the symptoms, diagnosis and management of surgical problems in a traditional disease-based approach. The individual chapters are consistently well written and superbly illustrated." British Journal of Surgery 2009; 95; 535

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Essential Surgery: Problems, Diagnosis and Management With STUDENT CONSULT Online Access, 5e (Burkitt, Essential Surgery)By Clive R. G. PDF

Sabtu, 26 Desember 2015

Download Rethinking Prestige Branding: Secrets of the Ueber-Brands, by Wolfgang Schaefer J. P. Kuehlwein

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Rethinking Prestige Branding: Secrets of the Ueber-Brands, by Wolfgang Schaefer J. P. Kuehlwein

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Rethinking Prestige Branding: Secrets of the Ueber-Brands, by Wolfgang Schaefer J. P. Kuehlwein


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Review

"It's often said that luxury brands follow their own rule book. That those who master it are a breed far apart from the annals of academia, brand keys and value propositions. For the most part that holds true. But after reading 'Rethinking Prestige Branding, I dare say that even luxury's rule book has been radically rewritten with this engaging and provocative treatise. It dovetails succinctly with the evolution of luxury marks I've had the pleasure (and pain) of leading." Uwe Ellinghaus, Chief Marketing Officer Cadillac (previously Montblanc and BMW)"Consumers today expect so much more from brands than just the physical product. Particularly premium products need to wrap service, meaning, and engagement around an authentic consumer experience, and digital and social media open up a canvass of possibilities. This book inspires our thinking about the possibilities at so many levels." Pete Blackshaw, Global Head of Digital, Nestle Author of, "Satisfied Customers Tell Three Friends, Angry Customers Tell 3000"'I have been involved in brand equity building for more than 20 years.  I found "Rethinking Prestige Branding" to be insightful and enjoyable, practical and at the same time conversational . Schaefer and Kuehlwein share important principles of Ueber branding illustrated with a wide array of case studies, brand stories and industry insights sparking imagination -   for everyone interested in brands and in delivering sustainable business success. Inge Heinsius, International Strategy and Marketing Expert, former CMO Godiva  'In a world of disparate alternatives, consumers are choosing to express themselves with brand choices that reflect their values. Kuehlwein and Schaefer expertly navigate these waters to enable the architects of prestige brands.'  Andy England, Executive Vice President, Chief Marketing Officer MillerCoors  "The emergence of modern prestige brands reflects a paradigm shift in consumer behaviour that should not be ignored by marketers. This book gives readers a refreshing perspective on brand management, and serves as a good companion to any MBA or EE marketing course." Dr. Ken Kwong-Kay Wong, Assistant Professor, Retail Management, Ryerson University

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Book Description

Holistic approach to determining what makes prestige brands tick

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Product details

Paperback: 272 pages

Publisher: Kogan Page; 1 edition (May 28, 2015)

Language: English

ISBN-10: 9780749470036

ISBN-13: 978-0749470036

ASIN: 0749470038

Product Dimensions:

6 x 0.6 x 9 inches

Shipping Weight: 9.9 ounces (View shipping rates and policies)

Average Customer Review:

4.8 out of 5 stars

40 customer reviews

Amazon Best Sellers Rank:

#408,434 in Books (See Top 100 in Books)

This book is not about prestige in the more expected "expensive" sense, it is about brands with purpose and ideals that manage to rise above the rest. The recipe for such success is not simple, but the authors have managed to describe it using an engaging narrative and several great cases and examples to prove their points. The book also demonstrates a modern and positive view of capitalism, one of ideals and sustainability leading to successful outcomes, growth and profit being consequences of this success, not the ultimate goal. This is a highly recommended book for anyone interested in modern brand building.

This is a book about brands like no other. The insights and well-chosen cases sparkle through it. The writing is lively - even sassy. Unlike so many dry “academic” books on brands it is not packed with filler and hi-falutin’ theory - this is real world experiences smartly parsed and examined. You’ll get ideas from every page - new ideas as well as old ideas re-framed. While the focus is what the writers call the Ueber-Brands, there are stimulating examples and anecdotes here for anyone wrestling with their own brands whether Ueber yet or not. Even if you think you know it all already, this surprisingly engaging book is well worth your time for its fresh point of view.

Reading this book is much like experiencing an ueberbrand as it unfolds before you page by page. Though technically a business book that educates the reader on strategy, case studies, and frameworks, the tonality and voice behind the content sounds like that of a friend (albeit, a more experienced, well-traveled friend) - with the right amount of tongue-in-cheek humor and ease to keep you properly engaged. The ample insights to take away manage to feel like they're served up as a nice treat with some amusing anecdotes that you'll want to retell at a cocktail party (and build your own social currency), in great contrast to typical business case studies. Most practically and uniquely, the book is able to meet its reader on all parts of the spectrum - offering a historical and cultural study on the evolution of branding in layman terms to those who may just be avid consumers as well as turn-key applications (down to the self-evaluative business questions) for brand practitioners. A keeper and must-read for the smart stories inside as well as a handy guide for business building for years to come.

As a strategic planner working in beauty and fashion branding and marketing, this is basically the holy grail. These are the very topics I think about every day. This book provides a plethora of relevant examples and interesting new language that I can use to have the right conversations with my clients to move their brands forward. I often talk about the importance of brands and starting with the "WHY" as a key foundation to their purpose. I love the distinction Wolfgang gives for brands with this higher meaning and cultural significance - Ueber brands! These are brands that build a cult following and then live their dream and purpose through the right products, culture and experiences. I also always talk about the importance of storytelling. It is so true and clever how these writers have doubled clicked (metaphorically) on storytelling to drill in deeper on what it means for Ueber brands which is mythical storytelling. A brand myth is a more elevated and emotional way to bring the story to life, which in this day and age, is everything. The first time I read this book, it was about enjoying and understanding the big picture. Now, I need to go back through and do some old-school highlighting for practical usage and references. PS: If you are passionate about lifestyle and fashion brands, you will hopefully love the brilliant case studies because for me, they have chosen brands that I personally relate to and admire.

Overall, it's not a bad read but it rambles on too much and loses focus. By mixing labels (luxury, prestige, ueber, etc.) the authors end up focusing on brands in various segments. Perhaps that's the point, but it ends mudding the waters of strategy - some ideas are indeed good and very applicable to luxury, others have no place there. All the same, I'd recommend reading it for stories and picking and choosing some ideas.

The book is quite interesting with some practical examples; at the same time, it could have had more diversified examples in terms of industries and also gone deeper into the challenges of having an Ueber-brand within a bigger and more diverse brand (ex. Armani, American Express, etc).

This daring book approaches prestige branding during a time when the word prestige has, in some circles, become a dirty word. It cuts to the heart of what some consider to be an evolution of capitalism. However, rather than focussing on the superficiality of prestige, the book addresses the meaning, dreams, quality and often positive aspects of prestige brands. In short, it is not one sided. I respect it for the quality of writing, the intelligence of its arguments and its admission that in the end "meaning" trumps all.

Really nice thoughts here in this book about branding. Two experienced professionals that lay out the principles for building prestige brands. They lay out seven principles of prestige brands which have been built based on their extensive work experience and numerous interviews with well-known marketers. In my opinion these are good and helpful guidelines for marketers. The authors illustrate their principles with numerous case studies so it makes the book very readable.

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Minggu, 22 November 2015

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Annual Index to Motion Picture Credits 1980.By Academy of Motion Picture Arts and Sciences

Since 1934, the Academy of Motion Picture Arts and Sciences has organized motion picture credit information and published it, primarily for distribution to the motion picture community, in the Screen Achievements Records Bulletin. Since 1978, Greenwood Press has provided general accessibility to this information, and continues to do so with the third volume of the Annual Index to Motion Picture Credits (1980). Data for this volume is composed of that used in determining contenders in the Annual Academy Awards ceremony, and that provided about films unrelated to the Academy event, but produced in the Los Angeles area. Each entry includes: title, production companies, releasing companies, approximate completion date, running time, MPAA rating, producer, director, art director, cinematographer, film editor, costume designer, sound, music, writers, and cast. In addition to the complete entry for each film, many elements are indexed: by 10 major crafts (producers, costume designers, actors, etc.) showing individual name and films; by releasing company; by individual name with reference to the craft and film; and-- a new feature in 1980-- by character names.

  • Brand: Brand: Greenwood Press
  • Published on: 1981-11-04
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.06" h x .0" w x 5.91" l,
  • Binding: Hardcover
  • 521 pages
Features
  • Used Book in Good Condition

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Jumat, 20 November 2015

Free Download THE ARTIST IN CRISIS: KIERKEGAARD'S PHILOSOPHY OF THE AESTHETIC STAGE OF EXISTENCE AND LIVE MUSICAL PERFORMANCEBy Yaroslav Senyshyn

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THE ARTIST IN CRISIS:  KIERKEGAARD'S PHILOSOPHY OF THE AESTHETIC STAGE OF EXISTENCE AND LIVE MUSICAL PERFORMANCEBy Yaroslav Senyshyn

This book has been written for all artists, teachers and aspiring students who are in crisis in the practice of their art. Readers of the original manuscript from all walks of life in the arts, including teacherartists of the visual arts, film, drama, dance and music have indicated that this book can be read with much profit by all who consider themselves artists. As well, this book is directed to those artists who no longer view themselves as such. In a very poignant sense these are the individuals who have given up their art or performance practices. The suffering that can result from such a decision or termination can be an excruciating one whether it is consciously felt or sublimated in the most subterranean ways.

  • Sales Rank: #9285509 in Books
  • Published on: 2010-07-12
  • Released on: 2010-07-12
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .52" w x 6.00" l, .69 pounds
  • Binding: Paperback
  • 206 pages

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Selasa, 03 November 2015

Ebook Hunter's ChoiceBy A.J. Downey

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Hunter's ChoiceBy A.J. Downey

Jessamine Connors


I lead a simple life on the Olympic Peninsula running Moonchild Owl Haven, a bird sanctuary for sick and injured owls.

When I'm not doing that? I work a regular shift at the animal hospital fulfilling my day job.

Life is pretty great, what with my best friend Charlie coming around daily to help with my fly babies, but it's also lonely. I mean, Charlie is old enough to be my grandad and the only other man in my life? A not even legal teen that’s like a younger brother.

Meeting people out here in the sticks is tough. Tougher still for a girl like me who can't string two words together without stuttering so bad she can't be understood. For the most part I'm okay with that, but sometimes I wish I could do away with my whiteboard and just tell people how it is, what I'm feeling…

After all, a man wants someone he can talk with, not just someone he can talk at.

At least that's what I've been told...

Hunter Grayson

I am older than time… A god amongst men…

No really, that's not just me being arrogant. I really am the descendant of two gods.

Half cursed by my father's uncle because of my mother's betrayal, I can change from human to owl at will. It's a lonely existence for the most part, I can only stay someplace until my lack of aging becomes a problem. So I wander, never staying anyplace longer than a few months and spending almost as much time in the freedom of my owl's form than in my human one.

So who would have thought, that after centuries upon centuries of living I would find myself a broken and bleeding pile of feathers in the middle of a modern highway?

Who also would have thought that this would be the end of my self imposed solitude when she came, plucking me off the asphalt, carefully putting me back together.

She saved my life, and after weeks of being under her care… Watching her move silent and alluring between myself and the rest of her charges...

Well, I just had to know everything about her.

*Mature Audiences Only*
*Recommended 18+*
*Violence & Sexual Content*

  • Sales Rank: #373466 in eBooks
  • Published on: 2014-03-14
  • Released on: 2014-03-14
  • Format: Kindle eBook

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Rabu, 21 Oktober 2015

Ebook How to Make Money in Stocks and Become a Successful Investor (TABLET--EBOOK)By William O'Neil

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Bill O'Neil will be the first to admit that he has no inside knowledge about what will happen in tomorrow's market. What he does know how to do is profit if the market goes up, and keep from losing those profits when the markets head south. In The Successful Investor, O'Neil reveals what his decades in the market have taught him, and outlines a stable, non-emotional investment plan designed to comfort and protect investors buffeted and bewildered by the today's tumultuous stock market.

  • Sales Rank: #724066 in eBooks
  • Published on: 2011-11-19
  • Released on: 2011-11-19
  • Format: Kindle eBook

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